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Award notice

UConn Athletics Marketing

W50SC2-26-P-A003

Department of the Army, W7MZ Uspfo Activity Ctang 103. Other Services Related to Advertising.

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Awarded

LEARFIELD COMMUNICATIONS, LLC Plano

$50,000.00 on the award notice, July 10, 2026, contract W50SC2-26-P-A003

Description

As published on SAM.gov.

USPFO CT Purchasing and Contracting awarded a sole-source, Firm-Fixed-Price (FFP) contract using Simplified Acquisition Procedures (SAP) in accordance with FAR 13.106-1(b)(1)(i). The requirement was for UConn Athletics Marketing to support the CT Air National Guard Recruiting and Retention program. Learfield Communications LLC is the only known source capable of satisfying this requirement because they have the sole right to advertise for UConn sporting events and through their digital platform.

Publications

Every notice SAM.gov issued under this solicitation number, oldest first. Each is a separate record on SAM.

  1. July 13, 2026

    Award notice

    Awarded to LEARFIELD COMMUNICATIONS, LLC Plano for $50,000. SAM.gov, notice 155715cf5f1547f28e5299fee3f5d095

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