# UConn Athletics Marketing

Canonical: https://abierto.us/opportunities/w50sc226pa003

- Solicitation number: W50SC2-26-P-A003
- Notice type: Award notice
- Status: Awarded to LEARFIELD COMMUNICATIONS, LLC Plano for $50,000.00
- Department: Department of the Army
- Agency: Department of the Army
- Contracting office: W7MZ Uspfo Activity Ctang 103 (W50SC2)
- NAICS: 541890 Other Services Related to Advertising
- Product or service code: R701 Advertising Services
- Place of performance: East Granby, Connecticut
- First posted: July 13, 2026
- Last posted: July 13, 2026
- SAM.gov: https://sam.gov/workspace/contract/opp/155715cf5f1547f28e5299fee3f5d095/view

## Description

USPFO CT Purchasing and Contracting awarded a sole-source, Firm-Fixed-Price (FFP) contract using Simplified Acquisition Procedures (SAP) in accordance with FAR 13.106-1(b)(1)(i). The requirement was for UConn Athletics Marketing to support the CT Air National Guard Recruiting and Retention program. Learfield Communications LLC is the only known source capable of satisfying this requirement because they have the sole right to advertise for UConn sporting events and through their digital platform.

## Publications

- July 13, 2026: Award notice. Notice 155715cf5f1547f28e5299fee3f5d095. https://sam.gov/workspace/contract/opp/155715cf5f1547f28e5299fee3f5d095/view

## Points of contact

- MSgt Delmar Munoz, delmar.munoz.mil@army.mil, 8603864052

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Source: SAM.gov Contract Opportunities bulk extract. Confirm deadlines on SAM.gov before responding. Cite https://abierto.us/opportunities/w50sc226pa003.