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Combined synopsis and solicitation, total small business set-aside

Indiana (INARNG) Marketing Program Support

W912L9-25-Q-9011

Department of the Army, W7M7 Uspfo Activity in Arng. Marketing Consulting Services.

View on SAM.govMarkdown

Awarded

Bluf Agency LLC

$249,500.04 obligated so far on USAspending

Description

As published on SAM.gov.

This is a combined synopsis/solicitation for commercial items prepared in accordance with the format in subpart 12.6, as supplemented with additional information included in this notice. This announcement constitutes the only Request for Quote; quotes are being requested and a written solicitation will not be issued.

1) The Indiana Army National Guard is soliciting W912L9-25-Q-9011 as an RFQ.

2) This Firm Fixed Price (FFP) procurement is a 100% Small Business set-aside in accordance with (IAW) the Federal Acquisition Regulation (FAR) Part 19.502-2 (b).

3) CLIN 0001 - Marketing Program Support 4) A detailed description of the requirement can be located in the attached Performance Work Statement. 5) Submission Requirements: A detailed description of work to be performed along with pricing information. Please read the PWS and accompanying attachment, titled, Evaluation of Commercial Items, carefully. There are no formating requirements. 6) Questions will be accepted until Thursday August 27th* at 4pm Est. 7) Quotes shall include the following:

Company Name Street Address City, State, and Zip CAGE Code UEI Discount Terms 8) The Government will award a contract resulting from this RFQ to the responsible offeror, whose offer, conforming to the RFQ, will represent the BEST VALUE to the Government. 9) Quotes are due at 4 PM. local (eastern) time on 02 September 2025. Quotes shall be submitted via email to brian.williams132.civ@army.mil.

The contract, on USAspending

Federal procurement data the awarding office reported to FPDS, matched to this solicitation by its number.

Recipient
Bluf Agency LLC
UEI
XCHLCZ79MB26
CAGE
99TM4
Vendor location
Atlanta, GA
Contract
W912L925PA040, purchase order
Obligated
$249,500.04
Actions
1 between September 17, 2025 and September 17, 2025
Competition
Competed Under SAP, 14 offers received
Set-aside reported
Small Business Set Aside - Total
Described as
Contractor Shall Develop and Execute a Comprehensive Marketing Program That Includes Branding, Engagements, Leads, and Recruiter Support to Help Indiana Army National Guard Achieve Recruitment and Retention Goals.
Match
solicitation number W912L925Q9011 equals the FPDS solicitation identifier; same awarding office W912L9 (high confidence)
Record
USAspending award page

Publications

Every notice SAM.gov issued under this solicitation number, oldest first. Each is a separate record on SAM.

  1. August 25, 2025

    Combined synopsis and solicitation

    Due September 2, 2025 at 4:00 PM EDT. SAM.gov, notice 221fd662244a4fe9afce723777d492c2

Points of contact