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Award notice, partial small business set-aside, first published as combined synopsis and solicitation

Farina and Oats for Federal Food and Nutrition Assistance Programs

12-3J14-26-B-0235

Agricultural Marketing Service, USDA Ams 3J14. Breakfast Cereal Manufacturing.

Awarded

Post Consumer Brands, LLC

$793,305.00 obligated so far on USAspending

Description

As published on SAM.gov with the combined synopsis and solicitation of April 20, 2026.

This is a combined synopsis/solicitation for commercial products or commercial services prepared in accordance with part 5.101(d). This announcement constitutes the only solicitation. Offers are being requested and a separate written solicitation will not be issued. Solicitation number 12-3J14-26-B-0235 is issued as an Invitation for Bid (IFB) for Farina and Oats pursuant to the AMS Master Invitation for Bids Domestic Commodity Procurement for use in the Federal Food and Nutrition Assistance Programs.

This acquisition is set-aside for small business concerns. This solicitation incorporates provisions and clauses by reference. The full text of provisions and clauses may be accessed electronically at www.acquisition.gov. NOTICE FOR FILING AGENCY PROTESTS United States Department of Agriculture (USDA) Ombudsman Program The USDA is committed to issuing solicitations and awarding contracts in a fair and prompt manner.

The Ombudsman Program for Agency Protests (OPAP) was established to address protest issues within the agency, providing an alternative to costly and time-consuming litigation. Operating independently, OPAP offers relief comparable to that granted by the Government Accountability Office (GAO). Interested parties are encouraged to resolve concerns through USDA’s internal Alternative Dispute Resolution (ADR) process before pursuing external forums such as the GAO.

Concerns may be addressed informally or through a formal agency protest filed with either the Contracting Officer or the Ombudsman. Informal Forum with the Ombudsman 1. Initial Point of Contact: Interested parties who believe a specific USDA procurement is unfair or otherwise defective should first direct their concerns to the applicable Contracting Officer.

2. Escalation: If the Contracting Officer is unable to address their concerns, interested parties are encouraged to contact the USDA Ombudsman for Agency Protests. Under this informal process, the agency is not required to suspend contract award performance. Utilization of the informal forum does not suspend any time requirement for filing a formal protest with the agency or other forums.

3. Required Information: To ensure a timely response, interested parties should provide the following information to the Ombudsman: solicitation/contract number, contracting office, Contracting Officer, and solicitation closing date (if applicable). Formal Agency Protest with the Ombudsman 1. Effort to Resolve: Prior to submitting a formal agency protest, protesters must first use their best efforts to resolve their concerns with the Contracting Officer through open and frank discussions.

2. Independent Review: If the protester’s concerns remain unresolved, an Independent Review is available by the Ombudsman. The protester may file a formal agency protest with either the Contracting Officer or, alternatively, with the Ombudsman under the OPAP program. Contract awards or performance will be suspended during the protest period unless justified in writing for urgent and compelling reasons or determined in writing to be in the best interest of the Government.

3. Resolution Timeline: The agency’s goal is to resolve protests within 35 calendar days from the date of filing.

4. Required Information: Protests shall include the information set forth in FAR 33.104(a)(3). Failure to submit the required information may result in a delay or dismissal of the protest.

5. Timeliness: Protests must be filed within the timeframes specified in FAR 33.104.

6. Submission: Formal protests under the OPAP program should be submitted electronically to SPE.inquiry@usda.gov and the Contracting Officer. Election of Forum. By initiating a protest with the USDA, the protester agrees not to pursue the same matter with the Government Accountability Office (GAO) or any other external forum while the agency protest is pending. If a protest is filed externally, the agency protest will be dismissed.

The contract, on USAspending

Federal procurement data the awarding office reported to FPDS, matched to this solicitation by its number.

UEI
EVDYKG5KSWD1
CAGE
8M336
Vendor location
Lakeville, MN
Contract
123J1426C1146, definitive contract
Obligated
$793,305.00
Actions
2 between May 12, 2026 and July 22, 2026
Competition
Full and Open Competition, 6 offers received
Set-aside reported
No Set Aside Used.
Described as
Commodities for Usg Food Donations: 2000011290/4100034214/Farina Wheat PKG-10/18 Oz
Match
solicitation number 123J1426B0235 equals the FPDS solicitation identifier; same awarding office 123J14 (high confidence)
UEI
KTGKDT4LHHM8
CAGE
04EK2
Vendor location
Saraland, AL
Contract
123J1426C1147, definitive contract
Obligated
$1,693,105.13
Actions
1 between May 12, 2026 and May 12, 2026
Competition
Full and Open Competition, 6 offers received
Set-aside reported
No Set Aside Used.
Described as
Commodities for Usg Food Donations: 2000011290/4100034215/Oats Rolled PKG-12/18 Oz
Match
solicitation number 123J1426B0235 equals the FPDS solicitation identifier; same awarding office 123J14 (high confidence)
UEI
PC29BNFCZ2F4
CAGE
3LHL2
Vendor location
Eden Prairie, MN
Contract
123J1426C1148, definitive contract
Obligated
$177,912.52
Actions
2 between May 12, 2026 and June 10, 2026
Competition
Full and Open Competition, 6 offers received
Set-aside reported
No Set Aside Used.
Described as
Commodities for Usg Food Donations: 2000011290/4100034216/Oats Rolled Tube-12/42 Oz,oats Rolled PKG-12/18 Oz
Match
solicitation number 123J1426B0235 equals the FPDS solicitation identifier; same awarding office 123J14 (high confidence)
Recipient
De Lune Corp.
UEI
WDCVJGELGBB5
CAGE
7WU37
Vendor location
Springfield, VA
Contract
123J1426C1149, definitive contract
Obligated
$1,094,267.56
Actions
5 between May 12, 2026 and August 31, 2026
Competition
Full and Open Competition, 6 offers received
Set-aside reported
No Set Aside Used.
Described as
Commodities for Usg Food Donations: 2000011290/4100034217/Farina Wheat PKG-10/18 Oz
Match
solicitation number 123J1426B0235 equals the FPDS solicitation identifier; same awarding office 123J14 (high confidence)
Recipient
De Lune Corp.
UEI
WDCVJGELGBB5
CAGE
7WU37
Vendor location
Springfield, VA
Contract
123J1426C1150, definitive contract
Obligated
$1,076,791.07
Actions
3 between May 12, 2026 and August 24, 2026
Competition
Full and Open Competition, 6 offers received
Set-aside reported
No Set Aside Used.
Described as
Commodities for Usg Food Donations: 2000011290/4100034218/Farina Wheat PKG-10/18 Oz
Match
solicitation number 123J1426B0235 equals the FPDS solicitation identifier; same awarding office 123J14 (high confidence)
Recipient
De Lune Corp.
UEI
WDCVJGELGBB5
CAGE
7WU37
Vendor location
Springfield, VA
Contract
123J1426C1151, definitive contract
Obligated
$1,214,278.13
Actions
1 between May 12, 2026 and May 12, 2026
Competition
Full and Open Competition, 6 offers received
Set-aside reported
No Set Aside Used.
Described as
Commodities for Usg Food Donations: 2000011290/4100034219/Oats Rolled PKG-12/18 Oz
Match
solicitation number 123J1426B0235 equals the FPDS solicitation identifier; same awarding office 123J14 (high confidence)
UEI
RD6AA8SN2FA5
CAGE
014D2
Vendor location
Green Bay, WI
Contract
123J1426C1152, definitive contract
Obligated
$267,748.01
Actions
1 between May 12, 2026 and May 12, 2026
Competition
Full and Open Competition, 6 offers received
Set-aside reported
No Set Aside Used.
Described as
Commodities for Usg Food Donations: 2000011290/4100034220/Oats Rolled PKG-12/18 Oz
Match
solicitation number 123J1426B0235 equals the FPDS solicitation identifier; same awarding office 123J14 (high confidence)
UEI
LL6NJJEMRF29
CAGE
3ZAH8
Vendor location
Alexandria, VA
Contract
123J1426C1153, definitive contract
Obligated
$158,124.96
Actions
1 between May 12, 2026 and May 12, 2026
Competition
Full and Open Competition, 6 offers received
Set-aside reported
No Set Aside Used.
Described as
Commodities for Usg Food Donations: 2000011290/4100034221/Oats Rolled PKG-12/18 Oz
Match
solicitation number 123J1426B0235 equals the FPDS solicitation identifier; same awarding office 123J14 (high confidence)

Publications

Every notice SAM.gov issued under this solicitation number, oldest first. Each is a separate record on SAM.

  1. April 20, 2026

    Combined synopsis and solicitation

    Due May 6, 2026 at 2:00 PM EDT. SAM.gov, notice 30c15843233e4e76b3405f100b605b1e

  2. May 19, 2026

    Award notice, originally combined synopsis and solicitation

    Awarded to Multiple Washington DC USA for $6,502,295. SAM.gov, notice 3644414a1ea5494b8a902ae7b564c09f

Points of contact