Award notice, total small business set-aside, first published as combined synopsis and solicitation
OHANG Billboard Advertisements
W50S8R24R5047
Department of the Army, W7NU Uspfo Activity Ohang 179. Indoor and Outdoor Display Advertising.
Awarded
Campbell & Co Advertising Agency LLC
$83,034.00 obligated so far on USAspending
Description
As published on SAM.gov with the combined synopsis and solicitation of September 19, 2024.
This is a combined synopsis/solicitation for commercial items prepared in accordance with the format in Subpart 12.6, as supplemented with additional information included in this notice. This announcement constitutes the only solicitation; proposals are being requested and a written solicitation will not be issued. This solicitation W50S8R24R5047 is being issued as a Request for Quotation (RFQ).
The solicitation document and incorporated provisions and clauses are those in effect through Federal Acquisition Circular 2024-06. This solicitation is set-aside 100 percent for Small Business. The NAICS code that applies is 541850 and business size is $34.5M. This action will result in a FFP purchase order, utilizing simplified acquisition procedures under Full and Open competition After Exclusion of Sources. Requirement is for outdoor billboards advertisements; see Attachment 2 Performance Work Statement.
Contract Line Items: CLINs 0001 The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, except as specified in Paragraph 3.0 as Government Furnished, to provide Outdoor Billboard Advertising Services, as defined in this PWS. Billboard - Toledo at/near 75 and 23 16' X 60' Billboard PoP: 25 September 2024 – 24 March 2025 Qty:
6 Unit of Measure:
Month Unit Cost:
Total Cost: CLINs 0002 The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, except as specified in Paragraph 3.0 as Government Furnished, to provide Outdoor Billboard Advertising Services, as defined in this PWS. Billboard - Port Clinton at/near route 2 and route 4 11' X 23' Billboard PoP: 25 September 2024 – 24 March 2025 Qty:
6 Unit of Measure:
Month Unit Cost:
Total Cost: CLINs 0003 The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, except as specified in Paragraph 3.0 as Government Furnished, to provide Outdoor Billboard Advertising Services, as defined in this PWS. Billboard - Mansfield at/near 71 and 30 14' X 48' Billboard PoP: 25 September 2024 – 24 March 2025 Qty:
6 Unit of Measure:
Month Unit Cost:
Total Cost: CLINs 0004 The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, except as specified in Paragraph 3.0 as Government Furnished, to provide Outdoor Billboard Advertising Services, as defined in this PWS. Billboard - Columbus at/near 71 and 270 16' X 60' Billboard PoP: 25 September 2024 – 24 March 2025 Qty:
6 Unit of Measure:
Month Unit Cost:
Total Cost: CLINs 0005 The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, except as specified in Paragraph 3.0 as Government Furnished, to provide Outdoor Billboard Advertising Services, as defined in this PWS. Billboard -Zanesville at/near 70 and 79 11' X 23' Billboard PoP: 25 September 2024 – 24 March 2025 Qty:
6 Unit of Measure:
Month Unit Cost:
Total Cost: CLINs 0006 The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, except as specified in Paragraph 3.0 as Government Furnished, to provide Outdoor Billboard Advertising Services, as defined in this PWS. Billboard - Springfield at/near 70 and 75 16' X 60' Billboard PoP: 25 September 2024 – 24 March 2025 Qty:
6 Unit of Measure:
Month Unit Cost:
Total Cost: CLINs 0007 The contractor shall provide all personnel, equipment, tools, materials, supervision, and quality control necessary, except as specified in Paragraph 3.0 as Government Furnished, to provide Outdoor Billboard Advertising Services, as defined in this PWS. Billboard - Blue Ash at/near 71 and 275 11' X 23' Billboard PoP: 25 September 2024 – 24 March 2025 Qty:
6 Unit of Measure:
Month Unit Cost:
Total Cost:
ADDENDUM TO 52.212-2 1 BASIS FOR CONTRACT AWARD: This solicitation is for a Firm Fixed Price Contract. The Government intends to award a single contract to a qualified Small Business Offeror deemed responsible in accordance with the Federal Acquisition Regulation (FAR), whose quote conforms to all solicitation requirements and is judged to represent the Best Value to the Government in accordance with the evaluation scheme set out in this solicitation.
The award will be made based on the lowest price, technically acceptable offer IAW FAR 15.101-2. Best value is expected to result from selection of the technically acceptable quote with the lowest evaluated price, with appropriate consideration given to the three (3) evaluation factors: Responsiveness, Technical, and Price.
2 EVALUATION FACTORS FOR AWARD: The evaluation factors are (1) Responsiveness, (2) Technical and (3) Price. To arrive at a Best Value decision, the Contracting Officer will integrate the evaluation of Responsiveness, Technical and Price as set out in the solicitation. The overarching evaluation approach for all factors and subfactors is to determine the acceptability of the response. The quote will be evaluated to determine whether each requirement has been addressed in the quote in order to meet the acceptability standards described in the solicitation.
(a) Responsive Offerors. Initially, the government shall evaluate the quote on a pass/fail basis. The quotes shall be evaluated on whether offerors have submitted a complete package to include:
Technical Documentation: Provide a detailed billboard advertising plan with billboard sizes and locations to meet Performance Requirements Summary of Attachment 2. Provided documents should provide enough information to be properly evaluated to meet the requirements of Attachment 2- Performance Work Statement. RESPONSIVE OFFEROR RATING Rating Description PASS Offeror has returned a complete proposal package. FAIL Offeror has NOT returned a complete proposal package.
(b) Technical Evaluation. Technical Capability will be evaluated on an Acceptable/Unacceptable basis utilizing the product specifications provided to the Government. To be determined Technically Acceptable, the offerors quoted product must meet all required characteristics. An offeror shall obtain an “Acceptable” rating to continue further in the competition. Offerors who are deemed to merit an “Unacceptable” rating in the Technical Capability Factor will be removed from further consideration for award.
Once the minimum requirements are established, the team shall evaluate the offeror's quote against these requirements to determine whether the quote is acceptable or unacceptable, using the ratings and descriptions outlined herein. Quotes are evaluated for acceptability, but not ranked using the non-price factors/subfactors. In order to be considered awardable, there must be an "acceptable" rating in every non-price factor/subfactor.
(c) Price. The total quoted price from offerors determined both responsive and technically acceptable will be evaluated and award will be made to the lowest evaluated price. (End of provision) For more information regarding this solicitation please contact James Kliewer @ 419-520-6227 or via email at james.kliewer.2@us.af.mil. All offers are due by 1:00 P.M. EST 23 September 2024 by: email james.kliewer.2@us.af.mil List of Attachments:
Attachment 1: Provisions and Clauses that apply to this solicitation.
Attachment 2: 179CW Performance Work Statement (PWS)
Attachment 3:
Richland County Wage Determination Attachment 4:
Lucas County Wage Determination Attachment 5: Montgomery County Wage Determination
The contract, on USAspending
Federal procurement data the awarding office reported to FPDS, matched to this solicitation by its number.
- Recipient
- Campbell & Co Advertising Agency LLC
- UEI
- X47BSA5KEN43
- CAGE
- 7G7N9
- Vendor location
- Oklahoma City, OK
- Contract
- W50S8R24PA024, purchase order
- Obligated
- $83,034.00
- Actions
- 1 between September 26, 2024 and September 26, 2024
- Competition
- Competed Under SAP, 8 offers received
- Set-aside reported
- Small Business Set Aside - Total
- Described as
- Ohang Billboard Advertising Service
- Match
- award number W50S8R24PA024 equals the contract number; same awarding office W50S8R (high confidence)
- Record
- USAspending award page
Publications
Every notice SAM.gov issued under this solicitation number, oldest first. Each is a separate record on SAM.
September 19, 2024
Combined synopsis and solicitation
Due September 23, 2024 at 1:00 PM EDT. SAM.gov, notice 536f27b3c8664f6f9cb791d2fb5c9376
September 30, 2024
Award notice, originally combined synopsis and solicitation
Awarded to CAMPBELL & CO ADVERTISING AGENCY LLC Oklahoma City for $83,034. SAM.gov, notice 443c89caf74341d49637e1265687f66d
Points of contact
- James E Kliewerjames.kliewer.2@us.af.mil
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