# Vitalsmarts, LC

Canonical: https://abierto.us/vendors/vitalsmarts-lc-hn5dpxqdw555

- UEI: HN5DPXQDW555
- CAGE: 3GL44
- Location: Provo, UT
- Awards in window: 43 (55 transactions), $2,361,926 obligated, January 4, 2024 to September 8, 2026

## Awarding agencies

- Department of the Navy: 4 awards, $616,906
- Internal Revenue Service: 2 awards, $428,000
- Department of Veterans Affairs: 10 awards, $332,119
- Department of the Army: 5 awards, $309,361
- Indian Health Service: 1 awards, $179,225
- Departmental Offices: 1 awards, $138,683
- Defense Logistics Agency: 2 awards, $100,992
- Executive Office of the President: 2 awards, $70,648
- National Aeronautics and Space Administration: 2 awards, $51,745
- U.S. Immigration and Customs Enforcement: 1 awards, $50,738
- Department of State: 5 awards, $35,980
- National Science Foundation: 2 awards, $31,150
- U.S. Geological Survey: 1 awards, $15,750
- Agency for International Development: 1 awards, $13,750
- National Institutes of Health: 1 awards, $5,431

## Industries

- 611430 Professional and Management Development Training: $1,413,111
- 611710 Educational Support Services: $594,126
- 513130 Book Publishers: $160,629
- 339112 Surgical and Medical Instrument Manufacturing: $105,000
- 541611 Administrative Management and General Management Consulting Services: $59,925
- 323117 Books Printing: $25,000
- 541618 Other Management Consulting Services: $4,134
- 511130 Information: $0

## Competition

- Not Competed: 22 awards
- Not Competed Under SAP: 14 awards
- Competed Under SAP: 6 awards
- Full and Open Competition: 1 awards

## Solicitations won

- Crucial Learning Exchangeable Learner Licenses (140D0426P0300). https://abierto.us/opportunities/140d0426p0300
- Crucial Learning Certification/Workshops/Licenses Brand Name Only - Authorized Providers Only Puget Sound VAHCS (36C26026Q0786). https://abierto.us/opportunities/36c26026q0786
- Crucial Conversations for Asheville VAMC (36C24626P0571). https://abierto.us/opportunities/36c24626p0571
- VitalSmart Strengths Deployment Inventory (SDI) Kits (SP4702-26-Q-0003). https://abierto.us/opportunities/sp470226q0003
- Crucial Conversations for Accountability Training at Watervliet Arsenal (W911PT25Q0048). https://abierto.us/opportunities/w911pt25q0048
- U099 - Strengths Deployment Inventory for Senior Enlisted Academy Newport, RI. (N0018925QG052), $203,550. https://abierto.us/opportunities/n0018925qg052
- Crucial Conversations in the Workplace Training (80NSSC25892750Q). https://abierto.us/opportunities/80nssc25892750q
- CRUCIAL CONVERSATIONS FULL CATALOG AND TRAINING (36C24624Q0676), $365,818. https://abierto.us/opportunities/36c24624q0676
- Crucial Learning Materials (N0018924QR057). https://abierto.us/opportunities/n0018924qr057
- VIRTUAL COURSE MATERIAL EDUCATION & RESEARCH (36C24624Q0747). https://abierto.us/opportunities/36c24624q0747
- Crucial Conversation Kits (36C26224Q0430). https://abierto.us/opportunities/36c26224q0430
- PURCHASE OF CRUCIAL CONVERSATIONS TRAINING MATERIALS (140G0224Q0022), $15,750. https://abierto.us/opportunities/140g0224q0022

## Largest awards

- N0018926PW021 (purchase order): $360,596, NAVSUP FLT Log CTR Norfolk. Crucial Learning Enterprise Plan Assessment.. https://www.usaspending.gov/award/CONT_AWD_N0018926PW021_9700_-NONE-_-NONE-/
- 205AE924P00209 (purchase order): $214,000, IT Operations. The Professional Skills Academy Requests the Purchase and Delivery of Student Training Materials to Provide Training to IRS Employees. 1000 Kits. https://www.usaspending.gov/award/CONT_AWD_205AE924P00209_2050_-NONE-_-NONE-/
- 205AE924P00229 (purchase order): $214,000, IT Operations. Crucial Conversation Accountability Training Material. https://www.usaspending.gov/award/CONT_AWD_205AE924P00229_2050_-NONE-_-NONE-/
- N0018925PG033 (purchase order): $203,550, NAVSUP FLT Log CTR Norfolk. Strength Deployment Inventory. https://www.usaspending.gov/award/CONT_AWD_N0018925PG033_9700_-NONE-_-NONE-/
- 75H71226P00114 (purchase order): $179,225, Phoenix Area Indian Health SVC. Crucial Learning Core Strengths / Sdi 2.0 Business Plan Subscription/Licensure - Phoenix Area. https://www.usaspending.gov/award/CONT_AWD_75H71226P00114_7527_-NONE-_-NONE-/
- 140D0426P0300 (purchase order): $138,683, Ibc Acq SVCS Directorate. Crucial Learning Exchangeable Learner Licenses for the Office of Employee Development (Oed).. https://www.usaspending.gov/award/CONT_AWD_140D0426P0300_1406_-NONE-_-NONE-/
- W91QF426FA059 (delivery order): $134,679, W6QM Micc-Ft Leavenworth. Amsc Strengths Deployment Inventory Learning Assessments Procurement for Fy 26 Under Contract W91qf425da007.. https://www.usaspending.gov/award/CONT_AWD_W91QF426FA059_9700_W91QF425DA007_9700/
- 36C24826P1018 (purchase order): $105,000, 248-Network Contract Office 8. Crucial Learning. https://www.usaspending.gov/award/CONT_AWD_36C24826P1018_3600_-NONE-_-NONE-/
- SP470226P0002 (purchase order): $100,992, Dcso Columbus-Division-1. Sdi Educational Services. https://www.usaspending.gov/award/CONT_AWD_SP470226P0002_9700_-NONE-_-NONE-/
- W91CRB24P0005 (purchase order): $80,400, W6QK ACC-APG. Purchase of Power of Habits Participant Suites for Army Center of Excellence. https://www.usaspending.gov/award/CONT_AWD_W91CRB24P0005_9700_-NONE-_-NONE-/
- 36C24624P1135 (purchase order): $74,867, 246-Network Contracting Office 6. Crucial Learning Course Materials and Trainer. https://www.usaspending.gov/award/CONT_AWD_36C24624P1135_3600_-NONE-_-NONE-/
- 36C26026P0627 (purchase order): $59,925, 260-Network Contract Office 20. Crucial Learning Licensing, Workshops, and Certification. https://www.usaspending.gov/award/CONT_AWD_36C26026P0627_3600_-NONE-_-NONE-/
- 70CMSD26C00000011 (definitive contract): $50,738, Investigations and Operations Support Dallas. This Award Is for Supervisor Training Assessments at the Office of Leadership and Career Development.. https://www.usaspending.gov/award/CONT_AWD_70CMSD26C00000011_7012_-NONE-_-NONE-/
- 11316024P0002OAS (purchase order): $45,425, Eop - Office of Administration. Crucial Conversations for Mastering Dialogue Kits. https://www.usaspending.gov/award/CONT_AWD_11316024P0002OAS_1100_-NONE-_-NONE-/
- W9127S25P0005 (purchase order): $35,685, W076 Endist Little Rock. Crucial Conversation. https://www.usaspending.gov/award/CONT_AWD_W9127S25P0005_9700_-NONE-_-NONE-/
- W911PT25P0135 (purchase order): $35,022, W6QK ACC Wva. Contractor to Provide Mastering Dialogue Training for Workforce at the Watervliet Arsenal, Ny 12189.. https://www.usaspending.gov/award/CONT_AWD_W911PT25P0135_9700_-NONE-_-NONE-/
- 80NSSC25PA504 (purchase order): $27,450, NASA Shared Services Center. Training Materials. https://www.usaspending.gov/award/CONT_AWD_80NSSC25PA504_8000_-NONE-_-NONE-/
- N6600125P6024 (purchase order): $27,060, NIWC Pacific. Getting Things Done Systems Kit. https://www.usaspending.gov/award/CONT_AWD_N6600125P6024_9700_-NONE-_-NONE-/
- 36C26224P0694 (purchase order): $25,950, 262-Network Contract Office 22. Crucial Conversations. https://www.usaspending.gov/award/CONT_AWD_36C26224P0694_3600_-NONE-_-NONE-/
- N0018924PR076 (purchase order): $25,700, NAVSUP FLT Log CTR Norfolk. Crucial Learning Virtual Course Material. https://www.usaspending.gov/award/CONT_AWD_N0018924PR076_9700_-NONE-_-NONE-/
- 11316025P0207OAS (purchase order): $25,223, Eop - Office of Administration. Training Books and Learning Guides`. https://www.usaspending.gov/award/CONT_AWD_11316025P0207OAS_1100_-NONE-_-NONE-/
- 36C24626P0571 (purchase order): $25,000, 246-Network Contracting Office 6. Crucial Conversations Supervisor Kits. https://www.usaspending.gov/award/CONT_AWD_36C24626P0571_3600_-NONE-_-NONE-/
- 80NSSC25PB135 (purchase order): $24,295, NASA Shared Services Center. Crucial Conversations for Mastering Dialogue, Live/In-Person Instructor-Led Training. https://www.usaspending.gov/award/CONT_AWD_80NSSC25PB135_8000_-NONE-_-NONE-/
- 36C24624P1102 (purchase order): $24,000, 246-Network Contracting Office 6. Training Materials. https://www.usaspending.gov/award/CONT_AWD_36C24624P1102_3600_-NONE-_-NONE-/
- W911PT24P0060 (purchase order): $23,575, W6QK ACC Wva. To Cover the Cost for the Contractor to Provide Crucial Conversations Training Class for Watervliet Arsenal Supervisory Staff at Watervliet Arsenal, Ny 12189-4050.. https://www.usaspending.gov/award/CONT_AWD_W911PT24P0060_9700_-NONE-_-NONE-/
- 19ES6024P0717 (purchase order): $18,850, U.S. Embassy San Salvador. Purchase of Professional Training Service. https://www.usaspending.gov/award/CONT_AWD_19ES6024P0717_1900_-NONE-_-NONE-/
- 49100424P9005 (purchase order): $16,025, Div of Acq and Cooperative Support. Training: Course Materials - Crucial Conversations for Mastering Dialogue. https://www.usaspending.gov/award/CONT_AWD_49100424P9005_4900_-NONE-_-NONE-/
- 140G0224P0036 (purchase order): $15,750, Ofc of Acquisition Grants-Denver. Purchase of Crucial Conversations Training Materials. https://www.usaspending.gov/award/CONT_AWD_140G0224P0036_1434_-NONE-_-NONE-/
- 49100424P9003 (purchase order): $15,125, Div of Acq and Cooperative Support. Training: In-Person Course Materials - Crucial Conversations for Mastering Dialogue. https://www.usaspending.gov/award/CONT_AWD_49100424P9003_4900_-NONE-_-NONE-/
- 72026324P00051 (purchase order): $13,750, Usaid/Egypt. Training Material.. https://www.usaspending.gov/award/CONT_AWD_72026324P00051_7200_-NONE-_-NONE-/
- 36C26125P0177 (purchase order): $12,820, 261-Network Contract Office 21. Crucial Conversations. https://www.usaspending.gov/award/CONT_AWD_36C26125P0177_3600_-NONE-_-NONE-/
- 19PCRD25KA574 (purchase order): $11,130, Ariba Domestic Pcards. Professional Training. https://www.usaspending.gov/award/CONT_AWD_19PCRD25KA574_1900_-NONE-_-NONE-/
- 36C25724P0198 (purchase order): $9,100, 257-Network Contract Office 17. Ratification for Crucial Conversations. https://www.usaspending.gov/award/CONT_AWD_36C25724P0198_3600_-NONE-_-NONE-/
- 19ES6023P1196 (purchase order): $6,000, U.S. Embassy San Salvador. 7203.1 Crucial Conversations Training. https://www.usaspending.gov/award/CONT_AWD_19ES6023P1196_1900_-NONE-_-NONE-/
- 75N96023P00068 (purchase order): $5,431, National Institute of Health Niehs. Inscope Modification for Additional Work. https://www.usaspending.gov/award/CONT_AWD_75N96023P00068_7529_-NONE-_-NONE-/
- 45450125P1667 (purchase order): $4,134, Equal Employment Opportunity Comm. Training. https://www.usaspending.gov/award/CONT_AWD_45450125P1667_4500_-NONE-_-NONE-/
- 19ES6024P0969 (purchase order): $0, U.S. Embassy San Salvador. 7222 Crucial Influence and Getting Things Done Courses. https://www.usaspending.gov/award/CONT_AWD_19ES6024P0969_1900_-NONE-_-NONE-/
- 19ES6024P0970 (purchase order): $0, U.S. Embassy San Salvador. 7222 Crucial Conversations and Power of Habit Courses. https://www.usaspending.gov/award/CONT_AWD_19ES6024P0970_1900_-NONE-_-NONE-/
- SPMYM121P1034 (purchase order): $0, DLA Maritime - Norfolk. Commercial Award Modification. https://www.usaspending.gov/award/CONT_AWD_SPMYM121P1034_9700_-NONE-_-NONE-/
- 93310021P0008 (purchase order): -$2, FMCS. Conflict Management Certification Courses-Deob. https://www.usaspending.gov/award/CONT_AWD_93310021P0008_9300_-NONE-_-NONE-/
- 36C25722P0795 (purchase order): -$1,936, 257-Network Contract Office 17. Crucial Conversation Kits and Trainer Certification. https://www.usaspending.gov/award/CONT_AWD_36C25722P0795_3600_-NONE-_-NONE-/
- 36C25922C0152 (definitive contract): -$2,607, Network Contract Office 19. Crucial Conversation Training- Decrease Base Period Funding. https://www.usaspending.gov/award/CONT_AWD_36C25922C0152_3600_-NONE-_-NONE-/
- 15BNAS23C00000202 (definitive contract): -$22,685, National Acquisitions - Co. Crucial Learning Training 1. Crucial Conversations for Accountability 2. Getting Things Done V3 3. Power of Habit. https://www.usaspending.gov/award/CONT_AWD_15BNAS23C00000202_1540_-NONE-_-NONE-/

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Source: USAspending.gov award data, keyed by UEI. Obligations in the window only. Cite https://abierto.us/vendors/vitalsmarts-lc-hn5dpxqdw555.
