# Bluf Agency LLC

Canonical: https://abierto.us/vendors/bluf-agency-llc-xchlcz79mb26

- UEI: XCHLCZ79MB26
- CAGE: 99TM4
- Location: Atlanta, GA
- Awards in window: 9 (15 transactions), $1,963,750 obligated, August 7, 2024 to May 27, 2026

## Awarding agencies

- Department of the Army: 9 awards, $1,963,750

## Industries

- 541613 Marketing Consulting Services: $744,500
- 541890 Other Services Related to Advertising: $599,250
- 541810 Advertising Agencies: $460,000
- 541830 Media Buying Agencies: $160,000

## Competition

- Competed Under SAP: 3 awards
- Not Competed Under SAP: 3 awards
- Not Available for Competition: 1 awards
- Full and Open Competition After Exclusion of Sources: 1 awards

## Solicitations won

- RRB Marketing Program Services (W911YN25CA010), $549,000. https://abierto.us/opportunities/w911yn25ca010
- Indiana (INARNG) Marketing Program Support (W912L9-25-Q-9011). https://abierto.us/opportunities/w912l925q9011
- Pre Award Synopsis Recruiting Lead Generation and Management (W912L2-24-Q-0004), $375,000. https://abierto.us/opportunities/w912l224q0004
- AL R&R Bottom Line Up Front (BLUF) (W912JA24Q0025). https://abierto.us/opportunities/w912ja24q0025

## Largest awards

- W912L224C0002 (definitive contract): $495,000, W7MV Uspfo Activity Az Arng. Lead Generation and Management. https://www.usaspending.gov/award/CONT_AWD_W912L224C0002_9700_-NONE-_-NONE-/
- W912J324P0026 (purchase order): $333,750, W7NQ Uspfo Activity NM Arng. Bluf Marketing Package. https://www.usaspending.gov/award/CONT_AWD_W912J324P0026_9700_-NONE-_-NONE-/
- W912JA24P0036 (purchase order): $310,000, W7MT Uspfo Activity Al Arng. 22 RRB Marketing Program Services. https://www.usaspending.gov/award/CONT_AWD_W912JA24P0036_9700_-NONE-_-NONE-/
- W912L925PA040 (purchase order): $249,500, W7M7 Uspfo Activity in Arng. Contractor Shall Develop and Execute a Comprehensive Marketing Program That Includes Branding, Engagements, Leads, and Recruiter Support to Help Indiana Army National Guard Achieve Recruitment and Retention Goals.. https://www.usaspending.gov/award/CONT_AWD_W912L925PA040_9700_-NONE-_-NONE-/
- W911YN25CA010 (definitive contract): $183,000, W7M2 Uspfo Activity FL Arng. Flarng Marketing Services Program for Recruiting and Retention. https://www.usaspending.gov/award/CONT_AWD_W911YN25CA010_9700_-NONE-_-NONE-/
- W912JF25PA040 (purchase order): $160,000, W7MW Uspfo Activity Ar Arng. Ararng Recruiting and Retention Marketing. https://www.usaspending.gov/award/CONT_AWD_W912JF25PA040_9700_-NONE-_-NONE-/
- W912R125PA025 (purchase order): $150,000, W7M1 Uspfo Activity DC Arng. The Contractor Shall Provide All Personnel, Equipment, Tools, Materials, Supervision, and Quality Control Necessary, Except as Specified in Paragraph 3.0 as Government Furnished, to Perform Marketing Program Services, as Defined in the Pws.. https://www.usaspending.gov/award/CONT_AWD_W912R125PA025_9700_-NONE-_-NONE-/
- W911YU25FA029 (bpa call): $82,500, W7QP Uspfo Activity Gu Arng. The Guam Army National Guard (Guarng) Recruiting and Retention Battalion (Rrb) Seeks to Enter Into a Sole-Source Marketing Program Services Contract with Bluf Agency, Llc.. https://www.usaspending.gov/award/CONT_AWD_W911YU25FA029_9700_W911YU25AA018_9700/
- W911YU25AA018: $0, W7QP Uspfo Activity Gu Arng. The Guam Army National Guard (Guarng) Recruiting and Retention Battalion (Rrb) Seeks to Enter Into a Sole-Source Marketing Program Services Contract with Bluf Agency, LLC Iaw Solicitation W911yu25qa032 Informal, Technical, and Price Proposals.. https://www.usaspending.gov/award/CONT_IDV_W911YU25AA018_9700/

---
Source: USAspending.gov award data, keyed by UEI. Obligations in the window only. Cite https://abierto.us/vendors/bluf-agency-llc-xchlcz79mb26.