{"canonical":"https://abierto.us/opportunities/w912l224q0004","key":"W912L224Q0004","url":"https://abierto.us/opportunities/w912l224q0004","title":"Pre Award Synopsis Recruiting Lead Generation and Management","solicitation_number":"W912L2-24-Q-0004","notice_type":"a","open":false,"response_deadline":"2024-05-30T18:00:00Z","first_posted":"2024-04-30","last_posted":"2024-08-15","department":"DEPT OF DEFENSE","subagency":"DEPT OF THE ARMY","office":"W7MV USPFO ACTIVITY AZ ARNG","naics":"541613","psc":"R701","set_aside":"WOSB","place_state":"AZ","place_county":"04013","place_county_name":"Maricopa County","place_city":"0455000","place_city_name":"Phoenix","winner":"BLUF AGENCY LLC","award_amount":"375000.00","publications":[{"notice_id":"bb46dfd40d0641e198de669d5117ed4d","title":"Recruiting Lead Generation and Management","solicitation_number":"W912L2-24-Q-0004","notice_type":"o","base_type":"r","posted":"2024-04-30","posted_at":null,"due_at":"2024-05-30T18:00:00Z","due_date":"2024-05-30","cancelled":null,"archived":null,"archive_date":"2024-06-14","award_number":null,"awardee_name":null,"amount":null,"link_sam":"https://sam.gov/workspace/contract/opp/bb46dfd40d0641e198de669d5117ed4d/view","enriched":false,"history":[]},{"notice_id":"dcf57001e38b4298b9101e07ddf531ec","title":"Recruiting Lead Generation and Management","solicitation_number":"W912L2-24-Q-0004","notice_type":"o","base_type":"o","posted":"2024-05-01","posted_at":null,"due_at":"2024-05-30T18:00:00Z","due_date":"2024-05-30","cancelled":null,"archived":null,"archive_date":"2024-06-14","award_number":null,"awardee_name":null,"amount":null,"link_sam":"https://sam.gov/workspace/contract/opp/dcf57001e38b4298b9101e07ddf531ec/view","enriched":false,"history":[]},{"notice_id":"89ed62918e4c4d208f5b841aeb8d1942","title":"Recruiting Lead Generation and Management","solicitation_number":"W912L2-24-Q-0004","notice_type":"o","base_type":"o","posted":"2024-05-15","posted_at":null,"due_at":"2024-05-30T18:00:00Z","due_date":"2024-05-30","cancelled":null,"archived":null,"archive_date":"2024-06-14","award_number":null,"awardee_name":null,"amount":null,"link_sam":"https://sam.gov/workspace/contract/opp/89ed62918e4c4d208f5b841aeb8d1942/view","enriched":false,"history":[]},{"notice_id":"5b816d1ae9fc4ac5924cb577a302144b","title":"Pre Award Synopsis Recruiting Lead Generation and Management","solicitation_number":"W912L224C0002","notice_type":"a","base_type":"o","posted":"2024-08-15","posted_at":null,"due_at":null,"due_date":null,"cancelled":null,"archived":null,"archive_date":"2024-08-22","award_number":"W912L224C0004","awardee_name":"BLUF Agency LLC Atlanta","amount":"375000.00","link_sam":"https://sam.gov/workspace/contract/opp/5b816d1ae9fc4ac5924cb577a302144b/view","enriched":false,"history":[]}],"latest_notice_id":"5b816d1ae9fc4ac5924cb577a302144b","first_type":"o","notices":[{"dates":{"posted":"2024-04-30","response_deadline":{"raw":"2024-05-30T12:00:00-06:00","utc":"2024-05-30T18:00:00Z","date":"2024-05-30","time":"12:00:00","utc_offset_seconds":-21600}},"links":{"sam":"https://sam.gov/workspace/contract/opp/bb46dfd40d0641e198de669d5117ed4d/view"},"naics":{"codes":["541613"],"primary":"541613"},"title":"Recruiting Lead Generation and Management","agency":{"office":{"code":"W912L2","name":"W7MV USPFO ACTIVITY AZ ARNG"},"subtier":{"code":"2100","name":"DEPT OF THE ARMY"},"department":{"code":"021","name":"DEPT OF DEFENSE"},"office_address":{"zip":"85008-3442","city":"PHOENIX","state":"AZ","country":"USA"},"organization_type":"OFFICE"},"status":{"active":false,"archive_date":"2024-06-14","archive_type":"auto15"},"contacts":[{"name":"Sabreana M Williams","role":"primary","email":"sabreana.m.williams.civ@army.mil","phone":"6022672196"},{"name":"Vasile Insuratelu","role":"secondary","email":"vasile.insuratelu.mil@army.mil","phone":"6026294403"}],"base_type":{"code":"r","label":"Sources Sought"},"notice_id":"bb46dfd40d0641e198de669d5117ed4d","set_aside":{"code":"WOSB","label":"Women-Owned Small Business Program Set-Aside (FAR 19.15)"},"provenance":{"extract":{"url":"https://s3.amazonaws.com/falextracts/Contract%20Opportunities/Archived%20Data/FY2024_archived_opportunities.csv","etag":"\"d582488fe153a9f11bf629913d176ffc-137\"","fetched_at":"2026-09-16T19:07:39.720164Z","row_sha256":"a62196b53b2f0789036dbc15c8f3afd4d453bc7b4c3d12dce6e7182d4dd1cb6e","last_modified":"2026-09-13T14:47:40Z"},"updated_at":"2026-09-16T19:07:39.720164Z","first_seen_at":"2026-09-16T19:07:39.720164Z"},"description":{"text":"This is a services contract to provide Professional Marketing Services for the AZ ARNG Recruiting and Retention Battalion that will manage and create leads, produced by different media platforms, that are organized and quantitative, resulting in qualified recruitment leads.","origin":"extract"},"notice_type":{"code":"o","label":"Solicitation"},"schema_version":1,"solicitation_number":"W912L2-24-Q-0004","place_of_performance":{"zip":"85008","city":{"name":"Phoenix"},"state":{"code":"AZ"},"country":{"code":"USA"}},"product_service_code":"R701"},{"dates":{"posted":"2024-05-01","response_deadline":{"raw":"2024-05-30T12:00:00-06:00","utc":"2024-05-30T18:00:00Z","date":"2024-05-30","time":"12:00:00","utc_offset_seconds":-21600}},"links":{"sam":"https://sam.gov/workspace/contract/opp/dcf57001e38b4298b9101e07ddf531ec/view"},"naics":{"codes":["541613"],"primary":"541613"},"title":"Recruiting Lead Generation and Management","agency":{"office":{"code":"W912L2","name":"W7MV USPFO ACTIVITY AZ ARNG"},"subtier":{"code":"2100","name":"DEPT OF THE ARMY"},"department":{"code":"021","name":"DEPT OF DEFENSE"},"office_address":{"zip":"85008-3442","city":"PHOENIX","state":"AZ","country":"USA"},"organization_type":"OFFICE"},"status":{"active":false,"archive_date":"2024-06-14","archive_type":"auto15"},"contacts":[{"name":"Sabreana M Williams","role":"primary","email":"sabreana.m.williams.civ@army.mil","phone":"6022672196"},{"name":"Vasile Insuratelu","role":"secondary","email":"vasile.insuratelu.mil@army.mil","phone":"6026294403"}],"base_type":{"code":"o","label":"Solicitation"},"notice_id":"dcf57001e38b4298b9101e07ddf531ec","set_aside":{"code":"WOSB","label":"Women-Owned Small Business Program Set-Aside (FAR 19.15)"},"provenance":{"extract":{"url":"https://s3.amazonaws.com/falextracts/Contract%20Opportunities/Archived%20Data/FY2024_archived_opportunities.csv","etag":"\"d582488fe153a9f11bf629913d176ffc-137\"","fetched_at":"2026-09-16T19:07:39.720164Z","row_sha256":"89f33fb8d8665ec02d6cf29bd934dd204f3d7286d990fc76bcda1e0a4c7ac83e","last_modified":"2026-09-13T14:47:40Z"},"updated_at":"2026-09-16T19:07:39.720164Z","first_seen_at":"2026-09-16T19:07:39.720164Z"},"description":{"text":"This is a services contract to provide Professional Marketing Services for the AZ ARNG Recruiting and Retention Battalion that will manage and create leads, produced by different media platforms, that are organized and quantitative, resulting in qualified recruitment leads. Question Submission: Interested offerors may submit any questions concerning the solicitation prior to 1700 MST 10 May 2024. Questions must be submitted by email to sabreana.m.williams.civ@army.mil with Recruiting Lead Generation in the subject line. Questions not received within the time or format specified will not be considered. No telephonic requests will be entertained. All responses to questions will be correlated and posted to this solicitation by 15 May 2024. All questions must be addressed to the Contracting Officer/Specialist only.","origin":"extract"},"notice_type":{"code":"o","label":"Solicitation"},"schema_version":1,"solicitation_number":"W912L2-24-Q-0004","place_of_performance":{"zip":"85008","city":{"name":"Phoenix"},"state":{"code":"AZ"},"country":{"code":"USA"}},"product_service_code":"R701"},{"dates":{"posted":"2024-05-15","response_deadline":{"raw":"2024-05-30T12:00:00-06:00","utc":"2024-05-30T18:00:00Z","date":"2024-05-30","time":"12:00:00","utc_offset_seconds":-21600}},"links":{"sam":"https://sam.gov/workspace/contract/opp/89ed62918e4c4d208f5b841aeb8d1942/view"},"naics":{"codes":["541613"],"primary":"541613"},"title":"Recruiting Lead Generation and Management","agency":{"office":{"code":"W912L2","name":"W7MV USPFO ACTIVITY AZ ARNG"},"subtier":{"code":"2100","name":"DEPT OF THE ARMY"},"department":{"code":"021","name":"DEPT OF DEFENSE"},"office_address":{"zip":"85008-3442","city":"PHOENIX","state":"AZ","country":"USA"},"organization_type":"OFFICE"},"status":{"active":false,"archive_date":"2024-06-14","archive_type":"auto15"},"contacts":[{"name":"Sabreana M Williams","role":"primary","email":"sabreana.m.williams.civ@army.mil","phone":"6022672196"},{"name":"Vasile Insuratelu","role":"secondary","email":"vasile.insuratelu.mil@army.mil","phone":"6026294403"}],"base_type":{"code":"o","label":"Solicitation"},"notice_id":"89ed62918e4c4d208f5b841aeb8d1942","set_aside":{"code":"WOSB","label":"Women-Owned Small Business Program Set-Aside (FAR 19.15)"},"provenance":{"extract":{"url":"https://s3.amazonaws.com/falextracts/Contract%20Opportunities/Archived%20Data/FY2024_archived_opportunities.csv","etag":"\"d582488fe153a9f11bf629913d176ffc-137\"","fetched_at":"2026-09-16T19:07:39.720164Z","row_sha256":"2f55d5ba688b7897de295c701058fedd8ea7bbaf87efcb0d26c7113b9dcfa623","last_modified":"2026-09-13T14:47:40Z"},"updated_at":"2026-09-16T19:07:39.720164Z","first_seen_at":"2026-09-16T19:07:39.720164Z"},"description":{"text":"This is a services contract to provide Professional Marketing Services for the AZ ARNG Recruiting and Retention Battalion that will manage and create leads, produced by different media platforms, that are organized and quantitative, resulting in qualified recruitment leads. Question Submission: Interested offerors may submit any questions concerning the solicitation prior to 1700 MST 10 May 2024. Questions must be submitted by email to sabreana.m.williams.civ@army.mil with Recruiting Lead Generation in the subject line. Questions not received within the time or format specified will not be considered. No telephonic requests will be entertained. All responses to questions will be correlated and posted to this solicitation by 15 May 2024. All questions must be addressed to the Contracting Officer/Specialist only. Amendment 001 Amended to attach Answers to the questions from the industry, uploaded on 15 May 2024. All other information is unchanged.","origin":"extract"},"notice_type":{"code":"o","label":"Solicitation"},"schema_version":1,"solicitation_number":"W912L2-24-Q-0004","place_of_performance":{"zip":"85008","city":{"name":"Phoenix"},"state":{"code":"AZ"},"country":{"code":"USA"}},"product_service_code":"R701"},{"award":{"date":"2024-08-07","amount":"375000.00","number":"W912L224C0004","awardee":{"raw":"BLUF Agency LLC Atlanta GA 30361 USA","name":"BLUF Agency LLC Atlanta","location":{"zip":"30361","state":{"code":"GA"},"country":{"code":"USA"}}}},"dates":{"posted":"2024-08-15","award_date":"2024-08-07"},"links":{"sam":"https://sam.gov/workspace/contract/opp/5b816d1ae9fc4ac5924cb577a302144b/view"},"naics":{"codes":["541613"],"primary":"541613"},"title":"Pre Award Synopsis Recruiting Lead Generation and Management","agency":{"office":{"code":"W912L2","name":"W7MV USPFO ACTIVITY AZ ARNG"},"subtier":{"code":"2100","name":"DEPT OF THE ARMY"},"department":{"code":"021","name":"DEPT OF DEFENSE"},"office_address":{"zip":"85008-3442","city":"PHOENIX","state":"AZ","country":"USA"},"organization_type":"OFFICE"},"status":{"active":false,"archive_date":"2024-08-22","archive_type":"auto15"},"contacts":[{"name":"Sabreana M Williams","role":"primary","email":"sabreana.m.williams.civ@army.mil","phone":"6022672196"},{"name":"Vasile Insuratelu","role":"secondary","email":"vasile.insuratelu.mil@army.mil","phone":"6026294403"}],"base_type":{"code":"o","label":"Solicitation"},"notice_id":"5b816d1ae9fc4ac5924cb577a302144b","set_aside":{"code":"WOSB","label":"Women-Owned Small Business Program Set-Aside (FAR 19.15)"},"provenance":{"extract":{"url":"https://s3.amazonaws.com/falextracts/Contract%20Opportunities/Archived%20Data/FY2024_archived_opportunities.csv","etag":"\"d582488fe153a9f11bf629913d176ffc-137\"","fetched_at":"2026-09-16T19:07:39.720164Z","row_sha256":"514a78e7743b4045640521eae9852d3bcc10fbdfa12bc46eeecd5afc5b6876a1","last_modified":"2026-09-13T14:47:40Z"},"updated_at":"2026-09-16T19:07:39.720164Z","first_seen_at":"2026-09-16T19:07:39.720164Z"},"description":{"text":"The Contractor shall provide personnel, supervision, and any items and services necessary to perform lead generation and management services in accordance with the Performance Workstatement (PWS) under the direction of Governement guidance. This requirement will manage and create leads, produced by different media platforms, that are organized and quantitative, resulting in qualified recruitment leads.","origin":"extract"},"notice_type":{"code":"a","label":"Award Notice"},"schema_version":1,"solicitation_number":"W912L224C0002","place_of_performance":{"zip":"85008","city":{"name":"Phoenix"},"state":{"code":"AZ"},"country":{"code":"USA"}},"product_service_code":"R701"}],"due_at":"2024-05-30T18:00:00Z","due_date":"2024-05-30","closes_at":"2024-05-30T18:00:00Z","awardable":false,"dept_key":"d-021","dept_name":"DEPT OF DEFENSE","sub_key":"s-2100","sub_name":"DEPT OF THE ARMY","office_key":"o-W912L2","office_name":"W7MV USPFO ACTIVITY AZ ARNG","state":"AZ","county":"04013","county_name":"Maricopa County","city":"0455000","city_name":"Phoenix","country":"USA","winner_key":"XCHLCZ79MB26","amount":"375000.00","linked_awards":4,"cancelled":false,"archived":false,"updated_at":"2026-09-16T21:18:12.857524Z","principal_notice_id":"5b816d1ae9fc4ac5924cb577a302144b","description":{"text":"The Contractor shall provide personnel, supervision, and any items and services necessary to perform lead generation and management services in accordance with the Performance Workstatement (PWS) under the direction of Governement guidance. This requirement will manage and create leads, produced by different media platforms, that are organized and quantitative, resulting in qualified recruitment leads.","html":null,"origin":"extract"},"contacts":[{"name":"Sabreana M Williams","role":"primary","email":"sabreana.m.williams.civ@army.mil","phone":"6022672196"},{"name":"Vasile Insuratelu","role":"secondary","email":"vasile.insuratelu.mil@army.mil","phone":"6026294403"}],"place_of_performance":{"zip":"85008","city":{"name":"Phoenix"},"state":{"code":"AZ"},"country":{"code":"USA"}},"office_address":{"zip":"85008-3442","city":"PHOENIX","state":"AZ","country":"USA"},"naics_codes":["541613"],"award":{"date":"2024-08-07","amount":"375000.00","number":"W912L224C0004","awardee":{"raw":"BLUF Agency LLC Atlanta GA 30361 USA","name":"BLUF Agency LLC Atlanta","location":{"zip":"30361","state":{"code":"GA"},"country":{"code":"USA"}}}},"attachments":[],"awards":[{"award_key":"CONT_AWD_W912L224C0002_9700_-NONE-_-NONE-","permalink":"https://www.usaspending.gov/award/CONT_AWD_W912L224C0002_9700_-NONE-_-NONE-/","piid":"W912L224C0002","parent_piid":null,"award_type":"DEFINITIVE CONTRACT","vendor_key":"XCHLCZ79MB26","recipient_name":"BLUF AGENCY LLC","recipient_uei":"XCHLCZ79MB26","recipient_cage":"99TM4","recipient_city":"ATLANTA","recipient_state":"GA","sub_name":"Department of the Army","office_name":"W7MV USPFO ACTIVITY AZ ARNG","office_key":"o-W912L2","first_action_date":"2024-08-07","last_action_date":"2026-05-27","actions":3,"obligated":"495000.00","current_total_value":"495000.00","potential_total_value":"495000.00","naics":"541613","psc":"R701","extent_competed":"COMPETED UNDER SAP","set_aside":"WOMEN OWNED SMALL BUSINESS","offers_received":15,"description":"LEAD GENERATION AND MANAGEMENT","method":"solicitation_as_piid","confidence":"high","evidence":["solicitation number W912L224C0002 was reused as the contract number","same awarding office W912L2"],"opportunity_key":null,"opportunity_title":null}],"related":[]}