# AL R&R Bottom Line Up Front (BLUF) Canonical: https://abierto.us/opportunities/w912ja24q0025 - Solicitation number: W912JA24Q0025 - Notice type: Sources sought - Status: Awarded to Bluf Agency LLC - Department: Department of the Army - Agency: Department of the Army - Contracting office: W7MT Uspfo Activity Al Arng (W912JA) - NAICS: 541890 Other Services Related to Advertising - Product or service code: R701 Advertising Services - Place of performance: Montgomery, Alabama - County: Montgomery County (FIPS 01101). https://abierto.us/counties/montgomery-county-al-01101 - City: Montgomery. https://abierto.us/cities/montgomery-al-0151000 - First posted: August 2, 2024 - Last posted: August 2, 2024 - SAM.gov: https://sam.gov/workspace/contract/opp/8cb45162d99d42a09cb6d3667d7d64e7/view ## Description THIS IS A SOURCES SOUGHT NOTICE / REQUEST FOR INFORMATION ANNOUNCEMENT ONLY. REQUESTS FOR A SOLICITATION WILL NOT RECEIVE A RESPONSE. This Sources Sought is in support of Market Research being conducted by the Alabama Army National Guard and is issued for information and planning purposes only. This is not a Request for Proposal (or solicitation) or an indication that a contractual commitment will exist for this requirement. The Government does not intend to award a contract on the basis of this market research. The Alabama National Guard is requesting information, pursuant to FAR PART 10, in order to advertise through Bottom Line Up Front (BLUF) around designated locations to provide, organize, store, and manage access for digital assets utilizing BrandFolder system. For all the Alabama Army National Guard recruiting store front and RRNCO armory office locations in Google business manager. To update google business listings with current photos and information. To conduct search engine optimization to drive location listings higher in google search results; and continuous support and updates to point of contact information for RRNCOs assigned to locations. Contractor shall provide all personnel, equipment, supplies, transportation, tools, materials, supervision, and non-personal services necessary to perform required service. The proposed North American Industry Classification Systems (NAICS) Code is 541890 – Other Services Related to Advertising. The Government is interested in all businesses to include, Large Business, Small Business, Small Disadvantaged Businesses 8(a) s, Service-Disabled Veteran-Owned Small Businesses, Hub zone Businesses, and Women-Owned Small Businesses. The Government requests that interested parties respond to this notice if applicable and identify your small business status to the identified NAICS code. Additionally, please provide any anticipated teaming arrangements, along with a description of similar services offered to the Government and to commercial customers for the past three years. Any responses involving teaming agreements should delineate between the work that will be accomplished by the prime, and the work accomplished by the teaming partners. 1. Responses should include the following information: - Company Name and Address - Cage Code - DUNs Number - Company business size by NAICS code - Small Business Type (s), if applicable - Point of Contact for questions and/or clarification - Telephone Number, fax number, and email address - Web Page URL (if applicable) - Teaming Partners (if applicable) Provide any recommendations and/or concerns. 2. Your capability statement should demonstrate a firm understanding of the requirements, addressing the following, at a minimum: a. Provide a brief history of your business, to include organization structure, experience in providing broadcasting service of Alabama High School Athletics. b. Describe subcontracting services previously utilized. If you are a small business, explain how you would conduct 51% of the work if this requirement was set aside for small businesses. c. Describe how your current commercial/federal contracts are structured. ## Award on USAspending - Recipient: Bluf Agency LLC (UEI XCHLCZ79MB26) - Contract: W912JA24P0036, purchase order - Obligated: $310,000.00 - Competition: Not Competed Under SAP, 1 offers received - Link: solicitation number W912JA24Q0025 equals the FPDS solicitation identifier; same awarding office W912JA (high confidence) - Record: https://www.usaspending.gov/award/CONT_AWD_W912JA24P0036_9700_-NONE-_-NONE-/ ## Publications - August 2, 2024: Sources sought, due August 16, 2024 at 4:00 PM EDT. Notice 8cb45162d99d42a09cb6d3667d7d64e7. https://sam.gov/workspace/contract/opp/8cb45162d99d42a09cb6d3667d7d64e7/view ## Points of contact - Monique E Brinson, monique.e.brinson.civ@army.mil, 3342717369 - Kathryn Graham, kathryn.p.graham.civ@army.mil, 3344500463 --- Source: SAM.gov Contract Opportunities bulk extract and USAspending.gov award data. Confirm deadlines on SAM.gov before responding. Cite https://abierto.us/opportunities/w912ja24q0025.