# Intent to Sole Source - AEMO Marketing Analytical Support

Canonical: https://abierto.us/opportunities/w9124d25ca021

- Solicitation number: W9124D25CA021
- Notice type: Justification (first published as award notice)
- Status: Awarded to Serco Inc. for $427,087.92
- Department: Department of the Army
- Agency: Department of the Army
- Contracting office: W6QM Micc-Ft Knox (W9124D)
- NAICS: 541910 Marketing Research and Public Opinion Polling
- Product or service code: R699 Other Administrative Support Services
- Place of performance: Chicago, Illinois
- County: Cook County (FIPS 17031). https://abierto.us/counties/cook-county-il-17031
- City: Chicago. https://abierto.us/cities/chicago-il-1714000
- First posted: May 23, 2025
- Last posted: May 23, 2025
- SAM.gov: https://sam.gov/workspace/contract/opp/ca54ec6f2f9d42a5aaac554c61dca8f2/view

## Description

Refer to the attached redacted Justification and Approval.

## Award on USAspending

- Recipient: Serco Inc. (UEI DKJ1R5ABCN48)
- Contract: W9124D25CA021, definitive contract
- Obligated: $498,269.24
- Competition: Not Competed, 1 offers received
- Link: award number W9124D25CA021 equals the contract number; same awarding office W9124D (high confidence)
- Record: https://www.usaspending.gov/award/CONT_AWD_W9124D25CA021_9700_-NONE-_-NONE-/


## Publications

- May 23, 2025: Award notice. Notice 1d32a34af41b4c3eb43f1c5ccf62fcf6. https://sam.gov/workspace/contract/opp/1d32a34af41b4c3eb43f1c5ccf62fcf6/view
- May 23, 2025: Justification. Notice ca54ec6f2f9d42a5aaac554c61dca8f2. https://sam.gov/workspace/contract/opp/ca54ec6f2f9d42a5aaac554c61dca8f2/view

## Points of contact

- Ashley Brus, ashley.a.brus.civ@army.mil
- Barbara J. Jeffries, Contracting Officer, barbara.j.jeffries5.civ@army.mil

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Source: SAM.gov Contract Opportunities bulk extract and USAspending.gov award data. Confirm deadlines on SAM.gov before responding. Cite https://abierto.us/opportunities/w9124d25ca021.